The rise of sports data: Driving revenue by fueling fan engagement
Thursday, July 8, 2021 6:30 AM to 7:15 AM · 45 min. (Africa/Abidjan)
Panel
Information
Sportradar, InteractSport and the National Basketball League (NBL) discuss how data is helping drive revenues and global fan engagement for rights holders. Democratising sport at all levels is a key play for rights holders and data underpins this evolution. The panel will also explore how sports data companies are evolving to meet the needs of a range of
stakeholders.